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Table 1 Textual content of warning labels

From: Textual health warning labels on snus (Swedish moist snuff): do they affect risk perception?

EU implementation

Abbr.

Warning label

1. ➔ 2003

Cancer

“This tobacco product severely damages your health. Causes cancer.”

2. Not applied

Can-can

“This tobacco product can damage your health and be addictive.”

3. 2003–2016

Can-is

“This tobacco product can damage your health and is addictive.”

4. 2016 ➔

Will-is

“This tobacco product damages your health and is addictive.”