Table 2 Characteristics of VISION media program exposure among respondents by State
Oyo (n = 1,083) | Bauchi (n = 1,096) | Enugu (n = 1,100) | All* (n = 3,279) | |
|---|---|---|---|---|
# (S.E.) | ||||
Mean number of VISION radio programs exposed to | 0.91 (0.026) | 1.38 (0.039) | 0.65 (0.025) | 1.01 (0.020) |
Mean number of VISION TV programs exposed to | 0.32 (0.018) | 0.36 (0.019) | 0.19 (0.013) | 0.29 (0.010) |
% (S.E.) | ||||
Percentage of respondents that read the newspaper at least once a week | 32.1 (0.014) | 14.6 (0.011) | 30.9 (0.014) | 24.8 (0.008) |
Percentage of respondents that listen to the radio at least once a week | 84.2 (0.011) | 72.2 (0.014) | 75.5 (0.013) | 76.6 (0.008) |
Percentage of respondents that watch TV at least once a week | 64.9 (0.015) | 28.5 (0.014) | 54.4 (0.015) | 47.1 (0.009) |
Percentage of respondents that heard a program reproductive health message on the radio in last 6 months | 63.5 (0.015) | 62.9 (0.015) | 50.6 (0.015) | 59.1 (0.009) |
Percentage of respondents that saw a reproductive health program on the TV in last 6 months | 25.0 (0.013) | 28.5 (0.014) | 17.0 (0.011) | 23.8 (0.008) |
Percentage respondents that saw any printed advertisements about HIV/AIDS, sexual abstinence, or condom use in last 6 months | 52.5 (0.015) | 38.8 (0.015) | 53.4 (0.015) | 47.3 (0.009) |
Percentage of respondents that believe it is acceptable to discuss HIV/AIDS in newspaper | 96.8 (0.006) | 95.8 (0.007) | 97.4 (0.005) | 96.6 (0.003) |
Percentage of respondents that believe it is acceptable to discuss HIV/AIDS on TV | 98.7 (0.004) | 96.4 (0.006) | 98.5 (0.004) | 97.7 (0.003) |
Percentage of respondents that believe it is acceptable to discuss HIV/AIDS on radio | 98.4 (0.004) | 96.5 (0.006) | 98.3 (0.004) | 97.6 (0.003) |