Table 3 Number of health-related ads by topic
From: Health disparities and advertising content of women's magazines: a cross-sectional study
| Â | Mainstream N | African American N | Hispanic American N |
|---|---|---|---|
Health Related Ads (N=) | 470 | 140 | 110 |
Positive Health Related Ads | Â | Â | Â |
Prescription Drugs | 65 | 20 | 1 |
Over the Counter Drugs, Vitamins, and Suppliesa | 121 | 25 | 22 |
Medical Treatments and Procedures | 2 | 4 | 2 |
Smoking and Drug Abuse Prevention | 18 | 4 | 6 |
Sun Protection | 5 | 1 | 0 |
Exercise Equipment and Facilities | 1 | 0 | 1 |
Healthy Foods and Beverages | 47 | 14 | 12 |
Weight Loss and Low Calorie Foods and Beverages | 20 | 3 | 3 |
Health-Related Organizations and Charities | 10 | 3 | 11 |
Clinical Trials Participation Promotion | 0 | 0 | 0 |
Subtotal Positive Ads | 289 | 74 | 58 |
Negative Health Related Ads | Â | Â | Â |
Cigarettes | 15 | 11 | 12 |
Alcohol | 0 | 12 | 3 |
Unhealthy Foods and Beverages | 64 | 15 | 25 |
Fast Food Restaurants | 3 | 4 | 1 |
Pseudo-Treatmentsb | 0 | 0 | 2 |
Subtotal Negative Ads | 82 | 42 | 43 |
Health Related Ads of Mixed Impact | Â | Â | Â |
Meats | 14 | 4 | 5 |
Condiments | 53 | 7 | 2 |
Cereals | 11 | 2 | 0 |
Miscellaneous and Packaged Meals | 21 | 11 | 2 |
Subtotal Mixed Ads | 99 | 24 | 9 |