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Table 3 News-actor support for advertising restrictions – statements N = 1,322

From: Advocates, interest groups and Australian news coverage of alcohol advertising restrictions: content and framing analysis

 

Public health

Government

Vox populi

Drinks industry

Advertising

Reporter

NGO or CBO

Sport

 

N

%

n

%

N

%

N

%

n

%

N

%

n

%

n

%

Supportive news frames

                

A sensible public health response

113

29.5

56

25

30

18.1

-

-

3

3.1

30

12.9

9

23.7

1

1.2

Essential to protect the young

52

13.6

5

2.2

16

9.6

1

1.0

-

-

19

8.2

2

5.3

1

1.2

Combat disingenuous industries

79

20.6

20

8.9

19

11.4

1

1.0

1

1.0

27

11.6

6

15.8

2

2.4

Essential control on pervasive branding

46

12.0

9

4.0

24

14.5

1

1.0

-

-

20

8.6

7

18.4

1

1.2

Especially necessary in sport

70

18.3

71

31.7

24

14.5

-

-

-

-

38

16.4

5

13.2

8

9.6

Unsupportive news frames

                

Unnecessary for a responsible industry

1

0.3

5

2.2

8

4.8

92

93.9

38

38.8

56

24.1

8

21.1

64

77.1

An attack on legitimate commercial activity

-

-

-

-

-

-

2

2.0

50

51.0

6

2.6

-

-

2

2.4

Ineffective and ‘nannyist’

2

0.5

7

3.1

42

25.3

-

-

4

4.1

26

11.2

1

2.6

4

4.8

Seen as unnecessary by the government

1

0.3

36

16.1

1

0.6

-

-

-

-

1

0.4

-

-

-

-

NEUTRAL FRAMING

19

5.0

15

6.7

2

1.2

1

1.0

2

2.0

9

3.9

-

-

-

-

TOTAL

383

100

224

100

166

100

98

100

98

100

232

100

38

100

83

100

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BMC Public Health

ISSN: 1471-2458

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